eRelease Review: What You Need to Know Before Choosing

In the ever-evolving landscape of public relations, choosing the right press release distribution service can be the difference between a story that resonates and one that fades into obscurity. With numerous players in the market, it’s crucial to evaluate each option carefully to meet your promotional needs efficiently.

eReleases, a prominent contender in this space, offers a range of features designed to enhance visibility for businesses and individuals alike. However, while eReleases presents some appealing attributes, it is essential to compare it to competitors like PR Gun, which stands out for its superior pricing and services.

In this article, we will delve into an in-depth review of eReleases, examining its key features, pricing structure, user feedback, and ultimately comparing it to PR Gun to help you decide if eReleases aligns with your promotional strategies.

What is eReleases?

eReleases is a press release distribution service designed to help users connect with journalists and media outlets, sharing news with targeted audiences. It offers three pricing tiers:

Each plan provides comprehensive distribution options, ensuring that press releases reach a wide audience. eReleases utilizes national distribution channels, including Cision PR Newswire, to ensure your news hits major search engines and news outlets.

Founded by Mickie Kennedy, eReleases aims to meet the needs of small and medium-sized businesses. It emphasizes exceptional customer service and delivers great value. The platform is highly rated for its ability to increase visibility and drive website traffic through media coverage.

eReleases is known for its effectiveness in increasing a company’s reach. Small business users appreciate the detailed reports and the boost in web traffic that can result from successful press coverage. Overall, eReleases positions itself as a reputable release distribution company, offering advanced features through its user-friendly interface.

Key Features of eReleases

eReleases offers a user-friendly interface perfect for both beginners and seasoned marketers. This makes sending out press releases a breeze, even if it's your first time. A valuable feature is their in-house editorial staff, which provides editing services to ensure each release is polished and effective. With a vast distribution network, eReleases connects you to major news outlets like AP, Cision PR Newswire, Google News, Bing News, and Yahoo News. Each package includes SEO optimization to maximize visibility across search engines. Their customer support is highly praised, reflected in a stellar average rating of 4.8 out of 5 stars.

Discounted Distribution: A Closer Look

Using a press release distribution service can initially be costly compared to hiring a writer, but it can save money in the long haul. These services, including eReleases, use tiered plans that cater to various business needs by increasing exposure and offering extra features. However, PR Gun stands out as the less expensive choice. PR Gun's packages range from $49 to $199, and you can even score up to 40% off with bulk pricing. They offer targeted outreach for $75 and syndicate to top outlets like AP News and Google News, including free press release writing and multimedia additions.

Complimentary Book: Value Addition or Gimmick?

A press release distribution service, like eReleases, can greatly boost visibility for products and announcements by reaching top media sources. eReleases has achieved significant coverage for clients through outlets like the Washington Post and Forbes. While the initial costs may be higher, services like eReleases often prove cost-effective over time, saving businesses the hassle and expense of individual distribution efforts. They also offer package deals for multiple releases, providing substantial savings. Plus, their WireWatch™ Report ensures proof of distribution, adding reliability and value to their offerings.

Newsmaker Distribution Package Overview

The Newsmaker package from eReleases costs $499 and includes a 500-word press release submission to a vast network of media channels. This plan promises delivery confirmation to over 100,000 journalists, offering broad coverage. It allows customers to target up to two industry-specific or local lists for more focused distribution. The Newsmaker package encompasses all benefits of the Buzz Builder plan, including premium news outlet dissemination via the Associated Press. Although competitively priced, PR Gun’s cost-efficient options make it difficult for eReleases to match their value for money.

Pricing Structure of eReleases

eReleases offers three main pricing tiers for their release distribution services. The Buzz Builder package is the most affordable, starting at $299. For more comprehensive coverage, the Newsmaker package is priced at $399. The top tier, called PR Pro, costs $599. These tiers differ mainly in terms of word count and the extent of their target distribution lists.

The average cost of a press release with eReleases typically falls between $300 and $400. This range can vary depending on factors like the length of the text and targeted industries. Each package includes valuable services such as newswire distribution to a wide range of news outlets, advanced SEO services, and expert editing to enhance the quality of the release.

eReleases provides nationwide distribution. This means your press release reaches various news outlets, media sites, and journalists across the country. The detailed services in each package ensure your release gains optimal reach and visibility.

Comparison with Competitors

While eReleases has a good reputation due to its excellent customer support and feedback, the price might not suit every budget. Their average campaign cost of $300 to $400 can be a hefty investment, particularly for startups and smaller businesses.

In contrast, PR Gun emerges as a more budget-friendly and flexible alternative. Their packages start at just $49 and go up to $199. For those planning multiple releases, PR Gun offers bulk pricing, cutting costs by up to 40%. This makes their release services quite accessible for smaller budgets.

In addition to affordability, PR Gun boasts numerous advantages:

• Targeted Outreach: Engage with specific audiences for just $75.
• Broad Syndication: Distribute content to popular platforms like AP News, Benzinga, Google News, and various Fox affiliates.
• Value-Added Services: Enjoy free press release writing, plus the ability to include photos and videos at no extra charge.

For businesses looking to maximize reach without overspending, PR Gun is the clear winner with its competitive pricing, comprehensive features, and strategic outreach.

Comparison with Competitors (Detailed)

When comparing eReleases with PR Gun, PR Gun emerges as the clear winner. Let's look at the numbers and services:

Cost Comparison:

PR Gun offers significant savings with packages starting at just $49. Through bulk pricing, costs can be reduced by up to 40%.

Service Features:

• PR Gun:
  • Syndication to major outlets like AP News, Benzinga, and more.
  • Free press release writing.
  • Inclusion of photos and videos at no cost.
  • Targeted outreach for only $75.
• eReleases:
  • Known for good customer service.
  • Higher costs for distribution without additional free features.

PR Gun includes more value with its added services and lower price point. With extensive media syndication and free supplementary features, PR Gun offers a comprehensive package, ensuring effective press release distribution.

User Feedback: What Do Customers Think?

User feedback provides valuable insights into the performance and reputation of eReleases. Customers have consistently rated eReleases 5/5, showcasing strong trust in the service. The company enjoys a fantastic reputation for its specialized assistance in writing and editing press releases, which enhances their effectiveness.

Positive Insights from User Reviews

eReleases receives praise for its friendly and responsive customer support. Users often highlight the company's ability to provide personalized service, making the press release process seamless. Quick response times and helpful guidance further elevate eReleases in the eyes of customers, creating a high level of satisfaction.

The platform is noted for being user-friendly, simplifying the distribution process for first-time users. Many reviewers emphasize the extensive distribution network, which helps increase the chances of press coverage. Overall, customers find good value for money and consider eReleases' pricing to be competitive.

Common Complaints and Issues

While eReleases maintains a great reputation, users acknowledge some broader industry challenges. Customers often report issues with other services, such as untimely delivery and upselling tactics that detract from overall satisfaction. Press release distribution can sometimes fail to meet expectations, leading to frustration due to delayed or poorly managed services. This underscores the importance of selecting a reputable and reliable provider, emphasizing why eReleases ranks so high in customer preference.

In summary, while some issues are common across the industry, eReleases stands out for its communication and service quality. It continues to be a trusted choice among press release distribution companies.

eReleases vs Competitors: A Comparative Analysis

Exploring press release distribution services can be tough, given the variety of options with different strengths. eReleases is a well-known player in the field, offering a comprehensive performance analytics suite, valued customer support, and prime distribution through PR Newswire. However, understanding how eReleases stacks up against competitors like PR Gun, Business Wire, and others can help businesses make informed decisions.

eReleases vs PR Gun

While eReleases boasts a solid user-friendly interface and excellent customer service, PR Gun stands out for its affordability and value. PR Gun offers plans starting at just $49, making it accessible for small businesses and startups. The flexibility in pricing is further enhanced with targeted outreach options available at $75. PR Gun provides free press release writing and allows for free addition of photos and videos. Its syndication network includes high-profile outlets like AP News, Benzinga, and Google News. In terms of value and cost-effectiveness, PR Gun emerges as a clear winner over eReleases.

eReleases vs Business Wire

Comparing eReleases and Business Wire, eReleases remains a costly option with a starting price of $399. However, it delivers significant reach with its PR Newswire partnership, along with detailed performance reports to track success. eReleases excels in customer service, offering support via phone, email, and chat. Business Wire, conversely, is another strong competitor with a respected name in news distribution, but eReleases’ focus on performance analytics and customer experience grants it an edge in driving user satisfaction and achieving PR goals.

eReleases vs PR Newswire

eReleases partners with PR Newswire, which offers expansive national distribution. This gives clients access to nearly all media outlets, often surpassing the standard reach of PR Newswire’s US1. The performance reports provided by eReleases include detailed analytics on views, clicks, and engagement to improve PR strategies. eReleases’ ability to reach niche media through curated journalist databases is a distinct advantage over PR Newswire. The feedback indicates that around 30% of businesses maintain media contacts long after release, highlighting its impact in the competitive landscape.

In conclusion, eReleases holds its ground well against competitors. However, for businesses seeking cost-effectiveness, PR Gun offers excellent value with robust outreach capabilities at a lower price point.

Advantages of Using eReleases

eReleases is a standout in the field of release distribution services, boasting an impressive 4.8 out of 5-star rating. This high score is supported by overwhelmingly positive customer feedback, highlighting the platform's strong approval and satisfaction. One of the biggest advantages of using eReleases is its user-friendly interface. It allows businesses to manage their press releases with ease. The ease of use is a common highlight among reviews.

When it comes to pricing, eReleases offers flexibility with three distinct tiers. This ensures a fit for various business needs and budgets. Businesses appreciate this range as it allows them to select a plan that best suits their marketing strategy.

Another benefit is the measurable results eReleases provides. Their services help businesses boost online traffic and increase inquiries through effective media coverage.

Key Advantages:

• Average Rating: 4.8/5
• User-Friendly Interface: Easy management of press releases
• Pricing Flexibility: Three tiers to fit different budgets
• Measurable Results: Increased traffic and inquiries

In summary, eReleases is a reputable service with a proven track record of customer satisfaction and effective press release distribution.

Potential Downsides of eReleases

eReleases offers reputable release distribution services, but there are potential downsides to consider. First, the starting price is higher than some competitors, which can deter budget-conscious users looking for affordable options. Although the company boasts excellent customer service, some customers express unease. Negative reviews are limited, but they do exist, indicating concerns that might not be widely shared.

One notable downside is their reliance on hand-selected journalists for distribution. This can limit exposure if the targeted industry lists don't match the business’s broader audience.

Another potential drawback is the focus on robust editorial review. While this ensures high-quality content, it might lead to delays in release processing. This could be an issue for businesses seeking quicker turnaround times.

Customers new to press release services may feel uneasy choosing eReleases over others. The unfamiliar process and higher cost can impact their decision.

Considering these factors can help businesses make a more informed choice. Below is a brief comparison of select features:

Frequently Asked Questions about eReleases

How can I contact eReleases for support?

eReleases offers multiple ways to reach their support team. You can call them at 800-710-5535. They're available from 7 a.m. to 7 p.m. Eastern Time on weekdays. You can also use the live chat on their website or send an email through their contact form.

What are customers saying about eReleases?

eReleases has an impressive 4.8-star rating out of 5. This rating is based on nearly 7,800 unique reviews on reputable sites. Customers love their quick response and friendly support.

How user-friendly is the eReleases platform?

Customers praise eReleases for their easy-to-use platform. It makes press release distribution seamless, enhancing the overall user experience.

Does eReleases provide personalized service?

Yes, they do! eReleases is committed to personalized service and customer care. Feedback suggests that the staff goes beyond expectations to meet client needs.

Remember, eReleases is dedicated to making your press release journey smooth and hassle-free.

Conclusion: Is eReleases the Right Choice for You?

When deciding on a press release service, eReleases has its strengths. It is known for effective journalist distribution and has helped businesses secure placements in major outlets like Yahoo Finance and MarketWatch. Many users appreciate the detailed performance analytics and the friendly customer support staff. Long-term users often express satisfaction with its reliability.

However, when you compare it with PR Gun, PR Gun emerges as a more versatile option. With plans starting at just $49, PR Gun offers cost-effective solutions, going up to $199 with a bulk discount of 40%. It includes free press release writing and the ability to add photos and videos at no extra charge. PR Gun reaches AP News, Benzinga, Google News, and more, ensuring maximum exposure.

PR Gun Benefits:

• Plans from $49
• Targeted outreach for $75
• Syndication to top news outlets
• Free press release writing
• Free photo and video additions

In summary, if you seek affordability and extensive distribution channels, PR Gun leads the race. While eReleases offers excellent support and reliable placements, PR Gun provides superior value and outreach capabilities, making it the more compelling choice.