AutoFull Powers IEM Cologne Major 2026 with World-First Massage Gaming Chairs Featuring Cooling & Heating Seat
COLOGNE, Germany, June 23, 2026 – The IEM Cologne Major 2026 concluded on June 21, with Team FALCONS claiming the championship after intense competition. AutoFull, the Official Gaming Chair Partner of ESL Pro Tour 2026–2027, provided seating support for the event, equipping pro players with its latest flagship products, the M6 Ultra+ 2.0 Shiatsu Massage Gaming Chair and the M6 Ultra 2.0 Ergonomic Gaming Chair, which are noted as the world's first gaming chairs featuring massage functionality with cooling and heating seats.
AutoFull officially became the gaming chair partner for the ESL Pro Tour in April 2026, covering major events throughout the 2026–2027 season, including the Intel Extreme Masters, ESL Pro League, and ESL Challenger League. The company also provided support for IEM Rio and IEM Atlanta, reinforcing its presence in the global competitive circuit.
"We are truly honored to support the ESL Pro Tour 2026–2027 season as the Official Gaming Chair Partner. Elite esports athletes require sustained focus and endurance during marathon matches. Through our professional seating technology, we aim to help these world-class competitors perform at their absolute best," said Anna Ding, the Founder of AutoFull.
AutoFull's flagship ergonomic chair models, the M6 Ultra+ 2.0 Shiatsu and the M6 Ultra 2.0, feature professional ergonomic design tailored for high-performance users. The M6 Ultra+ 2.0 includes a professional-grade 3D Shiatsu massage system, climate-controlled cushion with dual-fan ventilation, adaptive dynamic lumbar tracking, and an extendable footrest. The M6 Ultra 2.0 offers similar integrated ventilation, heating, and massage systems, alongside multi-directional armrests and a recline feature for enhanced comfort.
Following the tournament, both flagship models will be available at promotional prices during Prime Day on the AutoFull official website and Amazon store. Founded in 2014, AutoFull has established itself as an esports brand present in nearly 2,000 tournaments, supporting global esports teams and communities.